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Gearing up for Growth: May 2021

Every month, I'm recapping marketing news from around the internet. In this month’s recap, learn about colorism in marketing (and how to combat it), consumer perceptions and upcoming Instagram algorithm changes.

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Gearing up for Growth: May 2021

Ada Chen

Every month, I'm recapping marketing news from around the internet. In this month’s recap, learn about colorism in marketing (and how to combat it), consumer perceptions and upcoming Instagram algorithm changes.
Meet the CEO creating a more equitable technology industry

Ada Chen

Diversity, equity and inclusion have been a focus of the technology industry for years, but companies large and small are now dedicating more resources to it. Neha Arnold is an entrepreneur whose company, Sedna Consulting Group, has been doing this work for over 15 years. Well before DEI became a hot topic in tech. Learn more about her journey as an entrepreneur in this interview.
Meet the woman helping women of color succeed in STEM management roles

Ada Chen

Michele Heyward has worked for NASA, managed billion dolar construction budgets and now helps women of color succeed in STEM management roles. We sat down to learn more about her entrepreneurial journey.
Carve the Turkey: Why and How to Repurpose Your Content

Ada Chen

If you’re constantly producing new content, it can feel like you are running on a hamster wheel: just running and running, with no end in sight. The good news is, there is a better way: carving the turkey, or repurposing and redistributing your content.
Meet the dietitian inspiring people to make change

Ada Chen

Many entrepreneurs talk about having an epiphany before starting their businesses. For Reshaunda Thornton, she had an epiphany when she was working in research genetics. In this interview, she shares more about her journey and growing her business.
Gearing up for Growth: April 2021

Ada Chen

Every month, I'm recapping marketing news from around the internet. In this month’s recap, learn about marketing strategy, the state of content marketing and writing, and pro tips for customer acquisition.
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